Executives of small and medium-sized enterprises are often occupied with the daily operations of the business—generating revenue, meeting customer demands, etc.—and rarely take the time to keep their financial records up to date. As the business lifecycle progresses, the need for human capital and strategic analysis intensifies in both quantity and quality. This, in turn, requires ongoing payroll or external expenses that companies may not always be able to afford or sustain, especially those with variable revenue cycles.